“Even the Bad Times Are Good” is a quintessential slice of sunshine pop from the British band The Tremeloes, released in 1967. The Tremeloes, hailing from Dagenham, Essex, emerged from the vibrant British beat scene of the early 1960s. Initially formed as an attempt to emulate The Shadows, they famously lost out to The Beatles in an early Decca Records audition, a twist of fate that ultimately carved their own unique path. The band, known for their catchy melodies and harmonies, achieved significant success with a string of hits, including “Do You Love Me?” which topped the UK charts in 1963, and “Silence is Golden” which reached number one in the UK and the US in 1967.
“Even the Bad Times Are Good” exemplifies the band’s upbeat and optimistic style. The song, written by Roger Cook and Roger Greenaway, presents a relentlessly positive perspective on love, suggesting that even hardship becomes palatable, even enjoyable, when shared with the right person. The lyrics paint a picture of a partnership so strong that adversity is simply another aspect of their shared journey, strengthening their bond rather than fracturing it.
Upon its release, “Even the Bad Times Are Good” resonated strongly with audiences, reaching number 4 in the UK Singles Chart. The song’s infectious melody and feel-good message contributed to its popularity, making it a staple on radio airwaves and a favorite among listeners seeking escapism during a tumultuous era. Feedback often highlights the song’s ability to lift spirits and evoke a sense of optimism, solidifying its place as a classic example of the joyful pop music that defined the late 1960s. Even today, the song remains a reminder of the enduring power of positivity in the face of life’s challenges.
