Conway Twitty, born Harold Lloyd Jenkins, was a pivotal figure in country and rock and roll music, a true crossover artist who carved a lasting legacy in both genres. While initially pursuing a rock and roll career inspired by Elvis Presley, he eventually transitioned to country in the late 1960s, a move that cemented his place in music history. Twitty accumulated a remarkable 55 number-one country hits, a feat only surpassed by George Strait, solidifying his position as one of the genre’s most successful and enduring artists. He won multiple Country Music Association (CMA) awards, including Male Vocalist of the Year, and his songs consistently dominated the country charts for decades.
“It’s Only Make Believe,” released in 1958, marked a significant moment in Twitty’s early career and became his signature rock and roll hit. This timeless classic explores the bittersweet theme of unrequited love, masked by a facade of indifference. The narrator sings about pretending he doesn’t care for the object of his affection, but behind the “make believe” lies a deep and painful longing. The raw emotion in Twitty’s vocals, combined with the simple yet effective melody, perfectly captures the universal experience of pining for someone who doesn’t reciprocate those feelings.
Upon its release, “It’s Only Make Believe” resonated deeply with audiences. Its relatable lyrics and catchy tune propelled it to the top of the charts, becoming an instant sensation. Fans praised the song’s honesty and the way it articulated the often-hidden vulnerabilities of the human heart. It established Twitty as a force to be reckoned with and continues to be a beloved classic, frequently covered and reinterpreted by artists across various genres. Its enduring popularity speaks to the song’s timeless appeal and its ability to tap into the core emotions of love and longing that connect with listeners of all ages.
